A Day in the Life of the Michigan Avenue Magazine Intern- Ana Faur

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This fall I have acquired an internship at Chicago’s premier source of city-life publication, Michigan Avenue Magazine. Having just celebrated their five year anniversary, Michigan Ave Magazine has become the leader of style, dining, living, and nightlife in the Chicagoland area. Michigan Ave Magazine is run by the production company Niche Media who also owns many other magazines throughout the nation. A few examples are, Ocean Drive Magazine in Miami, L.A. Confidential Magazine in Los Angeles, and Gotham Magazine in New York City.

The Michigan Ave Magazine office is center to the marketing and sales branches of Niche Media consisting of 11 positions- 1 President/ Publisher, 1 Editor-in-Chief, 2 Sales Assistants, 2 Account Executives, 1 Account Director, 1 Online Editor, 1 Associate Director, 1 Marketing Manager, and 1 Marketing Coordinator. On top of that, the company usually hires about 3-5 interns per season.

My job title at Michigan Ave Magazine is a Sales/ Marketing Intern.

My day-to-day activities at the office vary quite a bit- sometimes I am shadowing Sales Executives and meeting with clients to sign or renew advertising contracts and sometimes I am researching new marketing and branding techniques to get Michigan Avenue Magazine’s name out there to prospective clients (new businesses). A few other important tasks that I am responsible for at the office is transferring clients and other important people to the President’s contact database, organizing various company transportation, parking, and meal costs by month, and creating a database featuring competitors advertisements by Ad category, page length, and addresses.

When I am out of the office, I am required to attend company events. Some of the past events I have worked are the 5 year anniversary cover party featuring artist Michelle Williams, Super Chefs, September cover party featuring actress Ali Larter, and a charity event for family homelessness- Primo Classico Bri’Italia. These events take place at various hotels, restaurants, car dealerships, or nightclubs. They also usually include after-parties such as fashion shows. At these events, I usually assist with event set up and break down, work guest list, and follow photographers around and get captions. Post-events, I create event recaps. Overall, I am very pleased with my internship; I have the opportunity to work in many different aspects of business and everyday at the office as well as every event differs. It also provides an excellent networking experience- I could not have anticipated a better first internship experience!

The C.H. Robinson Intern-Allyson Turner

downloadI am a carrier sales representative intern for C.H. Robinson. I work directly under the number one carrier sales representative Paul Bogacz. My company is an international Fortune 250 company, the Chicago Central Branch housing 800 people.

In the mornings, I start my day off by looking at the shipments booked from the day before. I call the drivers and dispatchers and verify location and times of arrival and departure. We log every movement the driver makes with the load during the shipment. Once I have checked the previous loads, I work on compiling the driver information for the loads leaving the shipper that day. Once everyone has been checked in, I begin booking the loads that have yet to be assigned. When booking a load, I can receive a call from a random carrier, or have to search in our databases for a good fit. I look at their location, rating, and desired rates. Then, I begin to haggle over prices and “dollars per mile” that they want versus what I can pay them in order to still have a margin of commission for my representative.photo

Every day is busy and fulfilling. I try to book more loads than the day before and learn the secrets of the trade. I have learned exactly what makes a shipment more desirable than others aside from the monetary value assigned to them. I was evaluated by my direct superior, Paul, on Monday, and he gave me a perfect review. I was even asked to come back during the school year in my free time and work during my winter break. Three weeks into my internship, I have been offered a job after college. I am extremely happy with the way my internship has been going.

The Lettuce Entertain You Intern- Marlee Tumpich

LEYEAs an intern for one of the top well-known restaurant groups, I am one of the few in my LEYE intern class not focusing my studies on hospitality.  Soon to be entering my senior year at DePaul, I am studying marketing and economics for my undergraduate degree.  One of the biggest misconceptions of the restaurant industry is that it is not a real field to find or hold a career in.  I have been working in the industry for three years now and can tell you from my own experience that it is one of the best pools to dip your networking toes in.  My first piece of advice to any student on the lookout for an internship is to take a look at any companies they have worked for or work for currently.  There is a good chance you may find a quicker way to an intern position.  Having resources and references helps so much and can make the search much less stressful.

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Marlee (left) at work at RPM Italian

I have been working for LEYE since January 2012 when I started training for the opening of RPM Italian in downtown’s River North neighborhood right in the middle of all the action.  Since then, I have met countless important people and have gained an incredible amount of experience in a very high volume restaurant.  Upon learning about the company and their intern program, I reached out to my managers and some of the company’s partners to let them know of my interest in the summer intern program.  After applying and being accepted, I was ready and excited for the summer to begin.

Each intern is assigned an hourly position in one of LEYE’s many restaurants throughout the Chicagoland area or a position in the corporate office.  Since I already have been working as a hostess at RPM, I knew where I would be stationed for the summer.  Along with the hourly position, each week the interns meet once at the corporate office to take part in different seminars and listen to guest speakers from the company.  Everything from financials to social media marketing to culinary is discussed in our meetings. The interns are split up into groups and are assigned to come up with a restaurant concept from the ground up that they present to the LEYE partners at the end of summer.  The weekly meetings teach interns all the aspects that they should consider to incorporate into their projects.

In addition to the project and work tasks, interns are given a checklist of management responsibilities they have the option of learning about.  While interns are not required to complete everything on the list, it is in his or her own hands of how much he or she wants to experience and learn.  The more you involve yourself, the better the outcome of the internship as a whole.

A short run down of my day last week on a Tuesday began with an early start and ended later in the evening. First, I met my manager at RPM at 7 a.m. to shadow the opening manager shift.  We covered everything from the kitchen line check to food inventory to employee hours, schedules, and mapping out of the dinner shift later that evening.  After a long morning and afternoon, the interns met at RPM at 2:30 p.m. for our weekly meeting where the company architect/design coordinator spoke to us about his projects including a briefing on how RPM was created and designed.  Then, the groups were given some time during our meeting to discuss details and planning on our projects.  After the meeting ended at 5 p.m., I headed home to enjoy the rest of my day since I did not have to host that night at the restaurant.

The great thing about this internship is that it’s flexible enough, and each person can create what he or she wants out of it.  If you are interested in learning more about the industry or even just looking to gain some great experience, definitely check out Lettuce Entertain You’s website to learn more about the intern program or available positions within the company. There are currently over 100 restaurants in the company and well over 6,000 employees.  The progressive environment and great teams they build keep you on your toes and make for a great time.

The ESPN Radio Intern- Taylor DePaola

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Taylor DePaola at her internship with ESPN Radio

As a promotions intern at ESPN Radio 1000, there is a great deal of work that needs to get done and I am always moving about the office. ESPN, as everyone knows, is a very large company and well-known brand. The station has thousands of listeners weekly, as well as those who view our content online and on our mobile app.

 Upon entering the station, I meet with my supervisor, who is the Marketing Director, and find out what my tasks are for the day. In promotions, there is always something to do. First, I collect information from all of our contest winners and input their information into our database of winners. This is important for the marketing department to keep track of because we do not want someone winning multiple prizes. The prizes usually consist of gift cards, concert tickets, or prize packs, which include a variety of ESPN premiums. Then, I will make sure that all of the prizes get mailed out to the corresponding winners. In addition, I will often call those who have won VIP packages to a live Waddle and Silvy broadcast to encourage them to come out to the show.

Well, you might say that this does not seem like much work, but there are at least a dozen winners every day. Now, this is not the only thing that I do as an ESPN intern, but I also work at weekly ESPN events, as well as live broadcasts. These are incredibly fun to be part of. Prior to the event, I have to prepare all the promotions material that is needed for the events. This is packing everything from tee shirts and hats to ESPN banners and tablecloths.  Oh, and the most important thing is the camera! We love to take pictures at our events to showcase the fun and success of the event. Although there is some physical labor involved in setting up the tables and speakers, the event is always a great experience. Fans from all over the Chicagoland come out to see the broadcast, as well as to win some great ESPN gear and tickets to a sporting event. Who doesn’t love free gear and tickets?

At every event, I am representing the ESPN brand. We are all about sports as well as professionalism. The events allow me the opportunity to meet a great deal of people. For instance, I meet the talent of the show, such as CSN Chicago’s Susannah Collins, as well as all the enthusiastic fans that interact with us at the promotions table. I have learned that the more enthusiastic we are, the more likely the fans are going to interact with us.

In addition to the events, I am able to network with radio professionals. I am able to sit in on sales meetings, as well as go on sales calls. I have learned how closely the sales and marketing teams work together. There is constant interaction between both sides of the office, and you can feel the energy in the office. Sometimes there is a bit of a frenzy when sales people are trying to close the deal, but in the end, all is well.

I am really enjoying my time as an ESPN 1000 intern, and I look forward to learning more about the business of radio, as well as learning more about myself as a future marketing professional.

The Changing Worlds Intern- Felicia Chen

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Felicia’s Desk at Changing Worlds

Helping Changing Worlds

I am a Marketing and Communications Intern at Changing Worlds, a nonprofit organization that fosters cross-cultural understanding through oral history, writing, and art programs. It has about 10 employees in office and many rotating volunteers and interns. I work closely with my supervisor, the Manager of Earned Revenue, Marketing and Communications. I spend most of my time at the computer station, a place in the middle of the office mostly for interns and volunteers. I am part of a new project targeting new audiences for Changing Worlds’ programs, and on the side, I do updates on their databases and draft emails for their different campaigns.

My day to day activities always consist of some kind of data entry, market research, and audience profiling on new audiences for our art programs and travelling exhibits. It can be very tedious and dry, but my supervisor gives me some other work to balance it out. Besides this, I am also working on our greeting card campaign for May holidays, such as Teacher Appreciation Day and Mother’s Day. These greeting cards are sold in sets and deliver messages of peace, courage, and cultural understanding. Last year, the sales for these greeting cards weren’t very good during this period so I am responsible for drafting an effective and appealing email. Then after the responses, I will analyze and record it.

So far, this internship isn’t very eventful as we are still in the first stage of researching our target audiences. But next month, we may take action, move forward, and see some fruitions of our work. It may not be as exciting as one may think in the beginning, but it will get interesting later. This internship is a great way to experience what an entry-level job may be like in the future, and have some experience working in an office.

 

 

The Tagkast Intern – Sonny Buzdugan

Tagkast is an internet startup that Sonny is interning at

Tagkast is marketing startup that helps with event management

I work for a startup called Tagkast. I’ve been working there since September and it really has been exciting. First and foremost, it’s a start up, which for the most part is a completely different experience than working for an established firm. Tasks and responsibilities sometimes change on a daily basis. Sometimes, like in my experience, you may even witness a complete change in business.

Tagkast was initially invested into by Lightbank, a venture capital firm, back in 2009, and currently employs 40 people. What Tagkast does is provide a marketing service to bars, venues, and event coordinators. The service provides on a per event basis a photographer and brand ambassador who go about taking pictures of the patrons at the venue. They then allow them to tag themselves to Facebook instantly on a tablet with proprietary software. Tagkast provides the subscriber with social media marketing and market research.

At Tagkast I’m a field-marketing intern. My main responsibility is to come out to the marketing events, manage the team working the event, make sure the technology works accordingly, and ensure the event is a success. The events take place at different hours and at different locations every week, so my job is constantly changing. It’s sort of exciting and keeps me on my toes. That is of course out of the typical office duties like filing papers and entering data. However, whats great about doing an event marketing type internship is being able to do work outside the office. You get to be out, managing different things, at different places every week.

I really enjoy my internship, its different than every other place I’ve worked at. Being in a startup environment might not be for everyone but if you enjoy a quick pace, having real responsibilities, and having a good time, than working for a startup might be for you. Where the opportunities lie are limitless if the startup takes off. Unfortunately though, if it doesn’t you might find yourself looking for opportunities elsewhere.